










































social videos PLAYGROUND
social videos
PLAYGROUND
A huge part of my role was to create product tutorials and video content for Wix's (and Wix Harmony's) social presence, from launch ads, feature highlights, to ongoing organic content to shape the brand's voice.
A huge part of my role was to create product tutorials and video content for Wix's (and Wix Harmony's) social presence, from launch ads, feature highlights, to ongoing organic content to shape the brand's voice.
A huge part of my role was to create product tutorials and video content for Wix's (and Wix Harmony's) social presence, from launch ads, feature highlights, to ongoing organic content to shape the brand's voice.
Year
2022–2026
Role
designer, ILLUSTRATOR, editor
Services
website design, branding, 3D DESIGN, Illustration, storyboarding
Team
Ben riback, Halel Edri, Sari lorber
Section 1 — Launch Ads
I storyboarded and designed two launch ads introducing Wix Harmony to small businesses and solo entrepreneurs. Each ad was built from a small business owner's perspective, which meant starting with a clear sense of who that audience was and what they'd actually respond to.
I storyboarded and designed two launch ads introducing Wix Harmony to small businesses and solo entrepreneurs. Each ad was built from a small business owner's perspective, which meant starting with a clear sense of who that audience was and what they'd actually respond to.
Section 2 — Organic Social
section 2 —
Organic social
I created social-first videos that strengthened the brand's online presence and supported new product launches. I led the creative process from concept to delivery, including storyboarding, designing microsites, and filming.
Average Views: 205K+
Output: 2-4 videos produced monthly











































social videos PLAYGROUND
social videos
PLAYGROUND
A huge part of my role was to create product tutorials and video content for Wix's (and Wix Harmony's) social presence, from launch ads, feature highlights, to ongoing organic content to shape the brand's voice.
A huge part of my role was to create product tutorials and video content for Wix's (and Wix Harmony's) social presence, from launch ads, feature highlights, to ongoing organic content to shape the brand's voice.
A huge part of my role was to create product tutorials and video content for Wix's (and Wix Harmony's) social presence, from launch ads, feature highlights, to ongoing organic content to shape the brand's voice.
Year
2022–2026
Role
designer, ILLUSTRATOR, editor
Services
website design, branding, 3D DESIGN, Illustration, storyboarding
Team
Ben riback, Halel Edri, Sari lorber
Section 1 — Launch Ads
I storyboarded and designed two launch ads introducing Wix Harmony to small businesses and solo entrepreneurs. Each ad was built from a small business owner's perspective, which meant starting with a clear sense of who that audience was and what they'd actually respond to.
I storyboarded and designed two launch ads introducing Wix Harmony to small businesses and solo entrepreneurs. Each ad was built from a small business owner's perspective, which meant starting with a clear sense of who that audience was and what they'd actually respond to.
Section 2 — Organic Social
section 2 —
Organic social
I created social-first videos that strengthened the brand's online presence and supported new product launches. I led the creative process from concept to delivery, including storyboarding, designing microsites, and filming.
Average Views: 205K+
Output: 2-4 videos produced monthly
